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Latest Media Coverage

14 Nov 2024

Sassy Reviews - A Career Carol Book Review

“A Career Carol: A Tale of Professional Nightmares and How to Navigate Them” by Dr. Helmut Schuster and Dr. David Oxley offers a fresh perspective on navigating the complexities of the modern professional landscape. Tailored primarily for Gen Z graduates stepping into the workforce, this book provides both a compelling narrative and practical tools for career development."

Sassy Reviews - A Career Carol Book Review

28 Oct 2024

Austin Macauley celebrate A Career Carol's success at the BBA's

"We are delighted to share that the prestigious Business Book Awards (BBA's) have recognized A Career Carol in the short business book category. Drs Schuster & Oxley have ingeniously reinvented career advice for a new audience, combining storytelling with practical, relevant advice. The judges awarded the book their highly commended award. Something that reinforces what we already knew.... A Career Carol provides a rare reading experience in a business book..... something fun, entertaining.... and informative!"

Austin Macauley celebrate A Career Carol's success at the BBA's

18 Oct 2024

A Groundhog Career & The Book Publicist

"📚 Exciting Announcement! We’re thrilled to be partnering with the award-winning authors, Dr David Oxley and Dr. Helmut Schuster (Drs Schuster & Oxley) to manage PR for their latest release, A Groundhog Career: A tale of career traps and how to escape them, published by the brilliant Practical Inspiration Publishing on 18 March 2025! 🎉"

A Groundhog Career & The Book Publicist

27 Sept 2024

Business Book Awards - Release 2024 official list of winners

"The BBA's released their official list of book winners on Friday. This of course included our own A Career Carol. The BBA's website contains a list of this years winners along with all of the pictures from the awards evening. You can find out more by clicking on the below link."

Business Book Awards - Release 2024 official list of winners

19 Sept 2024

A Career Carol wins highly commended award at 2024 BBAs

"A Career Carol was awarded the highly commended award at the prestigious Business Book Awards! The Drs Schuster & Oxley debut book in the Shey Sinope series was praised for its innovative take on career and professional life advice... blending storytelling with highly pragmatic and relevant prompts for reflection. The judges were particularly effused by Shey's story... finding it amusing, compelling, and insightful."

A Career Carol wins highly commended award at 2024 BBAs

21 Aug 2024

August Newsletter - A Groundhog Career Book Cover Reveal

"Our August newsletter is complete and scheduled to go out to subscribers next week. This month we share the big reveal on our second book hashtag#AGroundhogCareer. If you haven’t subscribed just go to our website to sign up! "

August Newsletter - A Groundhog Career Book Cover Reveal

12 Aug 2024

A Groundhog Career - Cover and Release Date Revealed!

Delighted to share the news that#AGroundhogCareer, the second in the Shey Sinope series of #careeradvice books, is now official!

#AGroundhogCareer, through a combination of the hugely popular Shey Sinope fable, and accompanying analysis from Drs Schuster & Oxley, illustrates the absurdities, temptations, rationalizations, consequences and compromises we face as we try to succeed in the professional world. It reveals the powerful forces that try to contain and control us, before encouraging us to break free to live professional life on our own terms.

#AGroundhogCareer is now available for pre-orders with a launch date of March 2025. Early pre-orders available now via Amazon.

A Groundhog Career - Cover and Release Date Revealed!

20 Jul 2024

July 2024 Newsletter

"In this month's special edition newsletter, we share a preview of our forthcoming second career advice book, A Groundhog Career. Our newsletter subscribers will find advanced news about the book, pre-order information, and insights on the publishing process. Make sure you've subscribed via our website home screen."

July 2024 Newsletter

12 Jul 2024

A Groundhog Career - the second book in the award winning Shey Sinope saga

"We are delighted to announce the submission of our manuscript for A Groundhog Career. The second book in our award winning career advice series is due for publication in March 2025. Sign up via our website for pre-order information."

A Groundhog Career - the second book in the award winning Shey Sinope saga

25 Jun 2024

BookMattic Podcast - June 24, 2024

Dr Oxley sat down with BookMattic's Matt Hutson to discuss careers in 2024, our book A Career Carol, and the big challenges that face us all in our professional lives. Check out the full interview at the link below.

BookMattic Podcast - June 24, 2024

20 Jun 2024

A Career Carol - Audiobook Launch

"We are delighted to share the ever popular A Career Carol by Drs Schuster & Oxley is now available on audiobook. Narrated by the very talented Matthew Fuller, the audiobook format brings the story of Shey Sinope and his attempt to find a career... and himself... to new levels of vibrancy and color."

A Career Carol - Audiobook Launch

21 May 2024

Finding your first job after school: Three exercises (Article 4 of 4)

"In our final column we’d like to focus on the one big subject that remains… how do you find jobs? The journey from school to professional life is daunting and sits as one of the most challenging transitions we face as human beings. From dependence to independence. From having a plan laid out for us… to being faced with imponderables of choices and a sense that we are being judged… compared. It’s entirely understandable that the uninitiated stumble."

Finding your first job after school: Three exercises (Article 4 of 4)

17 May 2024

A Career Carol finalist in prestigious UK Business Book Awards

The Business Book Awards celebrates the work of authors who have shared their industry or market knowledge, experience and expertise in published book form. The judging panel is made up of experts from business, writing, publishing and other related fields, with expertise in their relevant category. Lead judge, Jacq Burns, is co-founder of The London Writers Club and former Commissioning Editor at Random House and Editorial Director at Harper Collins. Jacq edited classics such as Men are from Mars; Women are from Venus, Who Moved My Cheese and Chicken Soup for the Soul.

A Career Carol finalist in prestigious UK Business Book Awards

17 May 2024

24 billion reasons to wonder if employee engagement initiatives are just an illusion

"So, not only does the evidence suggest that employee engagement hasn’t moved over the past 24 years, but to add insult to injury, an amount equal to Iceland’s GDP has been squandered along the way."

24 billion reasons to wonder if employee engagement initiatives are just an illusion

14 May 2024

Preparing students for workplace expectations: Two exercises (Article 3 of 4)

"Our observation is that we haven’t spent enough time educating students on the realities of business – particularly workplace dynamics. Consequently, it can hardly be a surprise that in some cases there is a disconnect. Like many things in life, we can approach careers with unreasonable expectations, with a sense that the world should offer us something special – or we can engage with a healthier attitude, where we are more pragmatic and work to make the best of the opportunities that come our way."

Preparing students for workplace expectations: Two exercises (Article 3 of 4)

7 May 2024

Helping students to consider early career goals: Three exercises - (Article 2 of 4)

“If you love what you do, you’ll never work a day in your life … ride your strengths … find your passion … do what you love … you can do anything you set your mind to…” These platitudes miss the most important question of HOW. "

Helping students to consider early career goals: Three exercises - (Article 2 of 4)

30 Apr 2024

The future of jobs: What will work look like in 2034? - (Article 1 of 4)

"Where now for careers advice in a continually evolving world? In a four-part series, Dr David Oxley and Dr Helmut Schuster consider the future of careers and careers advice and students’ transition to the world of work. They begin with some predictions…"

The future of jobs: What will work look like in 2034? - (Article 1 of 4)

29 Apr 2024

The science of motivation: 5 simple fixes for team engagement

"Many organizations seem perplexed or even agnostic about employee motivation. The common thread connecting research into motivation is our desire for autonomy. Leaders can follow five simple steps to ensure scientifically grounded employee motivation."

The science of motivation: 5 simple fixes for team engagement

24 Apr 2024

How To Help Students Transition From School To The World of Work

"We hope these exercises help your students prepare for fulfilling and successful careers. If we could leave you with one final message it would be this: we believe the biggest problem with navigating careers is a misguided sense that they happen sequentially, in a specific order, and following a pre-defined formula. This is where Gen Z’s intuitive sense of multi-tasking may be an advantage."

How To Help Students Transition From School To The World of Work

15 Apr 2024

2024 Business Book Awards - Nomination

"📚 Congratulations to 'A Career Carol' by Helmut Schuster & David Oxley (Published by Austin Macauley Publishers) for being entered in The Business Book Awards 2024 in partnership with Pathway Group! 🎉
The Business Book Awards celebrate the work of authors who have shared their industry or market knowledge, experience and expertise in published book form."

2024 Business Book Awards - Nomination
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